EZ Pay - Fast and Easy Money Transfers

Taking the EZ Pay project from concept to prototype was an experiment for our team at Blink22. With the FinTech industry growing exponentially, our team was excited to build a prototype in this category while also showcasing our skills in the client discovery and requirement-building process. We learned from this experiment that even when we start with an unclear vision with minimal requirements communicated by our client, our multidisciplinary team can define and create a modern and simple user experience that solves real-world problems. In this case, a framework to help individuals in the MENA region transfer money more easily and efficiently between peers.

Challenge

Our client hired Blink22 to create a prototype for an app to help individuals in the MENA region transfer money more easily between peers. While our team was excited about the freedom we were given to choose the technologies and direction for the project, we also faced the challenge of having insufficient product requirements/specifications.

Solution

To learn more about what our client was hoping to achieve with EZ Pay, we conducted workshops and stakeholder interviews to understand these requirements. As a result of these sessions, our team at Blink22 was able to fully drive the direction of the project and to make recommendations in regards to the user experience and product features.

Outcome

Our Product Managers, Engineering team, and UI/UX team collaborated on these workshops to gather a full understanding of how we could translate a simple vision [create fast and easy peer payments] into a useful prototype with a great user experience. UI/UX started with wireframing and prototyping of the app, and we finalized the designs of the app through continuous feedback cycles between all teams.

Category:

  • Finance (FinTech)
  • Mobile banking
  • Personal financial management

Platform:

  • iOS
  • Web (Admin dashboard)

More of our projects

    Staying motivated to keep fit just got that little bit easier with the Hybrid app, which connects clients with their personal trainers at this exclusive fitness center. As a well-established name in mixed martial arts, group training, and kids’ classes, Hybrid MMA & Fitness has two exclusive facilities in Hong Kong and Los Angeles – and now the app is keeping its clients on track with their goals, offering fitness and nutrition plans as well as monitoring their progress.

    Remote working just got even better. Flexday connects Toronto’s professionals with stellar coworking locations across the city, with the aim of improving productivity and boosting morale for those working remotely. For a daily or monthly fee, Flexday’s community of more than 8,000 digital nomads can choose from more than 80 workspaces around Toronto and find the perfect spot in which to work solo or collaborate with other like-minded professionals.